International Tourism with Events Management BSc (Hons) University of Bedfordshire

Program Description

The course combines the key subject areas of business, marketing and tourism with an industry focus on events management. It develops your theoretical understanding of all these areas while encouraging you to put theory into practice working on real-life briefs and case studies. To start the course, you study the business of events management, tourism and hospitality before moving on to explore areas such as cultural tourism; marketing; and tourism and sustainable development. Specific events management units may include event planning and operations; risk and crisis management for events; events and destination marketing; and event planning in practice.

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