Bachelor of Business Administration - International Business Gonzaga University

Program Description

The world has witnessed dramatic changes in global trade in the past few decades. Market reforms and the reduction of international trade barriers have converted individual domestic markets into a "one-market" global economy. Breakthroughs in communications, transportation, technology, trade, and financial flows have significantly altered concepts of time, distance, and markets. Events in one part of the world profoundly affect the economics, politics, and markets in other regions of the world. Products developed in one country find increasingly enthusiastic acceptance in other countries. Although many companies have conducted international trade for decades, today's global companies are much more aggressive and expansive. Domestic companies which never considered foreign competitors now find them in their backyards. No company is isolated from this phenomenon.

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