Associate Certificate - Digital Marketing Strategy (Flexible Credential) British Columbia Institute of Technology (BCIT)

Program Description

The Digital Marketing Strategy Associate Certificate provides comprehensive training in various marketing areas, including social media, content creation, SEO, YouTube marketing, media buying, reporting, and analytics. This part-time program lays a solid foundation for students to develop a fundamental understanding of marketing. This Associate Certificate in Digital Marketing Strategy is designed to provide students with a structured learning framework to improve their digital marketing understanding and skills and enhance their ability to develop and execute digital marketing strategies to respond to the changing business environment in British Columbia, Canada, and beyond. This will be achieved by providing a set of foundation courses that this second associate certificate will build upon to provide greater strategic knowledge and a deeper dive into the strategies required to develop and execute successful digital campaigns. This is a self-paced flexible learning (part-time studies) program. Students have up to seven years to complete the program.

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