BSc (Hons) Marketing University of East London (UEL)

Program Description

This degree programme prepares you for a professional career in marketing management. You'll look at key subjects in marketing like economics, accounting, consumer behaviour, digital marketing, social media marketing, brand management and corporate social responsibility. The programme adopts a unique 'practice-based' perspective on the topic, focusing on applying theory to everyday marketing activities. It will prepare you for an industry career with a strong emphasis on employability. Please note owing to the professional accreditations from the Chartered Institute of Marketing and the Institute of Data & Marketing, direct entry students will only be considered for Level 5 admission.

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