Digital Media Studies (BA) Vancouver Island University

Program Description

The BA Major in Digital Media Studies balances theory, critical thinking, and communication skills with the technical and creative skills needed for today's emerging digital technologies. Students take a combination of Digital Media (DIGI) and Media Studies (MEDI) courses in a four-year program and emerge with a powerful set of skills that prepares students for a variety of careers: from writers and artists, web developers, and media producers to teachers, public service workers, and entrepreneurs. The skills developed in the program are in demand in the entertainment arts, the film and broadcasting industries, management services to business, advertising and public relations, publishing, web development, media production, journalism, advocacy, communications, library science, archival research. A recent survey in the United Kingdom revealed that Media Studies graduates were "most employable" of all disciplines, a trend we expect to see in the Canadian market.

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