Marketing - MSc Ulster University

Program Description

The MSc Marketing programme will transform you into a strategic thinking marketing professional giving you the digital tools, tactics and mindset to continually learn, evolve and get results. With over 40 years’ experience providing professional marketing education we have collaborated with industry and international partners to create a current and professionally relevant course sure to nurture, challenge and empower you. Covering topics such as Principles of Marketing, Marketing Analytics, Strategic and Applied Digital Marketing, Marketing Innovation, Sustainability Marketing and Global Marketing. The content is designed to provide you with insight and knowledge that will help you make an impact in your current and future roles. On completion of the course you will graduate digital ready to drive business success, identify new business trends, deliver complex business solutions and build customer relationships, helping you make meaningful change and get results.

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