Bachelor of Science (Honours) - Pharmaceutical and Healthcare Business Western New England University

Program Description

Do you want to use your business skills as a bridge between those who develop drug therapies and healthcare providers? Today, the pharmaceutical and healthcare industry is changing from a focus on sales to an account management structure where company representatives help physician practices and pharmacies effectively manage their practices, as well as educate them about new drugs. This shift requires a new skill set, including marketing, organizational behavior, public relations, and industry specific knowledge. Students also learn about a variety of other healthcare industries, such as biotechnology and medical devices. The Pharmaceutical & Healthcare Business major can give you that competitive advantage.

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