BA (Hons) FASHION BUYING, MERCHANDISING & INNOVATION University of East London

Program Description

The BA (Hons) Fashion Buying, Merchandising & Innovation programme is designed to introduce students to responsibilities and develop their understanding of the skills that are required for working as a buyer within fashion. In addition, students will be made aware of the evolving nature of fashion buying and be encouraged to developing an innovative mindset that will set them up for success and progression in the area of fashion buying. Subjects to develop their key skills will involve working with IT and digital platforms, training their numerical literacy and also learning about fashion operation systems and consumer behaviour in order to nurture each student's progression within the evolving industry of fashion and also support with developing skills relevant for further progressing within higher education.

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