
BA (Hons) Fashion Buying and Brand Management Ravensbourne University London
About this Program
Level: BA (Hons) Fashion Buying and Brand Management
Discpline: Fashion Business
Length: 6 semesters
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Program Description
The BA (Hons) Fashion Buying and Brand Management course at Ravensbourne University London equips students with the necessary skills to thrive in the fashion business industry. This course allows students to explore and understand the workings of the global fashion market, including fundamental understanding of buying practices, marketing, and brand management strategies. Students are taught to develop innovation in fashion production and services, with emphasis on sustainable and ethical business operations. Practical activities include developing branding strategies, creating visual merchandising, and planning ranges and sales. The curriculum includes both theoretical teachings and industry-based projects, with strong links to fashion houses and companies, offering real-world experiences. The course is typically completed in three years, full-time.