BA (Hons) Digital Marketing with Events Management Abertay University

Program Description

Choose this degree designed to develop digital marketing skills. It’s a great way to start building your career as a professional marketer and manager. Marketing and events are natural partners. You’ll learn how to develop a marketing strategy that includes digital and social media alongside event management, promotion and budgeting. The events industry is worth £42.3 billion to the UK economy, with corporate events planners and agencies forecasting a big increase in employment opportunities. This strong mix of digital marketing and event management skills will make you even more appealing to future employers.

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