
Marketing (Consumer Behaviour Insights) BA (Hons) University of Gloucestershire
About this Program
Level: Marketing (Consumer Behaviour Insights) BA (Hons)
Discpline: Marketing
Length: 6 semesters
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Oxstalls Campus
Program Description
Gaining a greater understanding of consumers is fundamental to marketing and helps develop better products and marketing campaigns that win hearts and minds. This degree offers you the tools and experience in, and out, of the classroom to develop your passions for creativity and move into a professional role. You will draw on the expertise of lecturers with extensive professional credentials and research experience and be inspired by industry guest speakers, including those who graduated from the University. The course is underpinned by a deep understanding of professional practice and academic concepts.