Public Relations – Event ManagementLoyalist College
About this Program
Level: Graduate Certificate in Public Relations – Event Management
Discpline: Business Administration, Management, and Operations
Length: 2 semestersCheck My Eligibility
Belleville Campus Campus
Public relations and event management professionals are increasingly in demand as employers recognize the value of effective communications. A career in PR and event management is never dull! From one day to the next you could be pitching a story, staging a news conference, organizing an event or managing crisis communications. Learn from guest speakers in the industry. Develop a solid portfolio of relevant workplace skills. Participate in a speed-mentoring event and micro-networking session. Meet with industry professionals and PR agencies in Toronto. Stage a mock disaster during Crisis Communications Week. Plan and host special events such as concerts and wine tastings in neighbouring Prince Edward County. Write clear, targeted communications materials that deliver your message persuasively. Build relationships with media and stakeholders, plan special events, market for corporate and non-profit, deliver compelling presentations, prepare for media interviews and handle crisis situations. Use new media, social media and graphics creation to promote your message.
Study and Work in Canada
Full-time undergraduate and post-graduate international students can work anywhere on or off campus without a work permit. The rules around the number of hours a student will be allowed to work may vary based on the country the student chooses to study in. International students are typically able to work up to 20 hours a week.